Twitter Posts added to Search Results by Microsoft Bing Search Engine
The new Search Engine launched last month by Microsoft is gaining momentum in its strides, towards popularity. This Wednesday, users found the competitive Search Engine to Google has started adding Twitter Posts in its search results.
While writing on a company blog, Sean Suchter, general manager of Silicon Valley Search Technology Center of Microsoft quipped that for the time being Microsoft is indexing “few thousand people, primarily based on follower count they have and their volume of tweets”.
It appears that the company is not working directly with Twitter, towards delivering this capability. Suchter wrote that this is their first step in using Twitter’s public API, to bring up Tweets for the people while searching.
As it reflects popular public sentiment, there has been an increased interest in the content value of Twitter, from the search community worldwide. Wednesday’s launch of this new capability in Bing seems to be a coup, albeit limited, because the other major search engines are not indexing recent Twitter messages anyway.
The practice is most of the existing search engines, at best, turn up old Twitter messages and a link to a Twitter page of the concerned person is displayed. This has been changed by Bing of Microsoft, by listing recent individual messages along with other search results. However Suchter cautioned some users may not see the messages in Twitter now, as the new future is scheduled to roll out gradually.
Incidentally, the arrival of this new capability of Bing falls on the same day, when a new study showed Bing’s growth chart is steady upwards, at the expense of most popular Google search engine. According to Researchers at StateCounter, Bing has definitely increased the share of Microsoft in the search market, by 1 percent in June in the United States. This shows Bing is still behind Yahoo search engine and way back in the lead by Google though. StateCounter found Google still has a market share of 78.48 percent, although shedding some market share to Bing during the month.
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